Atron Enterprises (NSW)

From seven head of cattle in 2007, Atron Enterprises has grown into a $200 million beef producer, processor and exporter to markets in China, Japan, Saudi Arabia and the USA. Between 2012–13 and 2014–15, the company almost tripled its annual export revenue from $55 million to $140 million. This success is due in part to Atron Enterprises’ decision to diversify and focus on five main product formats: chilled, retail-ready, Hereford True/Classic, quality beef for USA-based fast food outlets, and portion-controlled products for hotels, restaurants and catering businesses.